In today's competitive business climate, you can't just satisfy your customers. You have to be better than that, giving them experiences that they won't forget. Author Shep Hyken has spent thirty years studying great companies and the evangelists they create.br br In iThe Cult of the Customeri, Hyken shows how to design a strategy that leads both customers and employees through five distinct cultural
Popis produktu
In today's competitive business climate, you can't just satisfy your customers. You have to be better than that, giving them experiences that they won't forget. Author Shep Hyken has spent thirty years studying great companies and the evangelists they create.br br In iThe Cult of the Customeri, Hyken shows how to design a strategy that leads both customers and employees through five distinct cultural phases - from uncertainty to amazement. By presenting dozens of case studies that show how great companies made this journey, Hyken identifies the critical internal and external changes that allowed them to build a iCult of the Customeri - and shows how you can do it too.br br Hyken's message is both powerful and timely the happier your customers and employees are, the more successful your company will be. iThe Cult of the Customeri is your guide to creating a customer-focused culture that turns satisfied customers into customer evangelists.br
543543
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